The plastic wrap on new refrigerators serves several purposes:
Protection during transportation and handling: The plastic wrap helps protect the refrigerator's surface from scratches, dents, and other damage that might occur during shipping, handling, and storage. It acts as a temporary shield to keep the appliance in pristine condition until it reaches its final destination.
Hygiene and cleanliness: By keeping the refrigerator wrapped, it ensures that the interior of the fridge remains clean and free from dust, debris, and any potential contaminants. This is especially important since refrigerators are used to store food items.
Aesthetics: The plastic wrap gives the refrigerator a polished and appealing look when it arrives at the customer's location. It ensures that the refrigerator looks new and untarnished, enhancing the overall customer experience.
Marketing and branding: The plastic wrap may also feature branding, logos, or promotional information from the manufacturer or retailer. This serves as a form of advertising and helps create brand awareness among potential customers.
Once the refrigerator is delivered to its destination and ready for use, the plastic wrap should be removed carefully and disposed of properly. It's essential to follow the manufacturer's instructions on how to remove the wrapping to avoid any potential damage to the refrigerator's surfaces.